As was expected after her wedding in May, now that Kate Middleton has acquired the heady title of Catherine Duchess Of Cambridge, her relatively low profile has been rocketed into the hemisphere and her every move is being documented by the world's press. She is creating the same sort of effect that Princess Diana caused when she joined the Royal Family, largely because of her good looks and slim figure and the way in which she appears to be at ease talking to the public. For decades the royals were distant figures with whom the public could not relate, but with Diana and now Kate the Royals are more accessible and interest in them has grown enormously. Bookmakers Paddy Power, aware of this phenomenon, are offering new markets all the time which centre around the Duchess and with the high profile coverage of her first state visit to Canada with Prince William it is no surprise that one is centred around her clothing.
Canada, whilst it does have a small anti royalist contingent, was obviously seen as a safe first trip for the newly weds. There is no language barrier and when William and Harry visited shortly after Diana's death they were greeted with much affection. Many of the appointments so far have been civic affairs but on Friday they have their first black tie do. Paddy Power are therefore running a market on who will design the Duchess's outfit.
Traditionally the monarchy has become a billboard for GB plc so it will be expected that she will be wearing an outfit by a British designer, although as a mark of respect for the country she is visiting will in some way tip it'shat to the host nation. Kate has already worn a white outfit topped with a red maple leaf hat, emblematic of the Canadian flag and whilst she may not be quite as twee for her evening wear will be expected to make some reference to her hosts.
Victoria Beckham once again tops the Odds,but she also was at the head of the market for Kate's wedding gown and her evening dress at her reception but neither proved correct and it is doubtfull if Kate would really choose this option. Kate is a well educated, classy but modern young woman and the designer she chooses must not only reflect this but also represent the best of design talent in the UK. Whilst Victoria Beckham's label is gaining credence, she does not have the same sort of reputationas Sarah Burton or Jenny Packham who have relied on their innate skill rather than their name to develop their brand. Also, whilst considering a punt on this book, consider the event. The BAFTA Gala in Los Angeles on Friday will be populated by the great and the good of Hollywood, so a bit of flair will be expected if not essential.
Odds plus a host of Novelty Betting Opportunities courtesy of Paddy Power
Victoria Beckham 3/1
Sarah Burton 4/1
Jenny Packham 5/1
Alice Temperley 5/1
Jasper Conran 6/1
Christopher Bailey 6/1
Issa 8/1
Matthew Williamson 8/1
Erdem 8/1
Amanda Wakeley 10/1
Christopher Kane 16/1
Marc Jacobs 20/1
Stella McCartney 20/1
Reiss 25/1
Ralph Lauren 25/1
Marchesa 33/1
Tory Burch 40/1
Diane von Furstenburg 40/1
Narciso Rodriguez 40/1
Tom Ford 40/1
J. Crew 50/1
Paul Costello 50/1
Paul Smith 50/1
Mary-Kate and Ashley Olsen 80/1
Vivienne Westwood 100/1
Jigsaw 100/1
M&S 250/1
John Galliano 500/1
Posted: Thursday, 7th July 2011
Author: Suzi Flute
Tags: current affairs, prince william, princess diana, state visit, paddypower,
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