As South Africa gears itself up fof this year's World Cup, with the usual reported concerns over expenses, revenues, ticket sales and empty seats an army of paparazzi are set to score as many shots of their own to sell to the world's press.
Whilst the world focuses on the progress of each team through the competition, bookmakers Paddy Power recognize that there will be as many eyes turned away from the pitch towards the wives and girlfriends of the footballing stars, by offering a market on which Wag will be most photographed.
Unsurprisingly the Beckham Brand, recognized throughout the world, is seen to be most likely to take centre stage on this occasion with its slick marketing and media manipulation skills and so Victoria leads the field. Clothes Horse Victoria Beckham who is always promoting one of her clothing ranges is sure to seek as much coverage with the press as possible and any glimpse of her with the children watching their Dad is sure to have photo agencies chomping at the bit.
Bet On Your Favourite Wag With A Free£100 bet with online bookmakers Paddy Power
Peter Crouch's girlfriend, catwalk and lingerie model Abi Clancy is a natural choice for any photographer's lens so it is no surprise that expectations are that she is likely to be splashed about the tabloids this summer. However the inclusion of Cheryl Cole on this particular occasion is rather more surprising given her adamant separation from errant husband Ashley Cole. The likelihood of her jetting off to Durban this summer to support the England Team seems a step too far even for someone with National Treasure status.
With Wayne Rooney on dazzling form at the moment, the expectation of capturing a lot of 'emotional wife' shots from Coleen during the competition is understandable, but public curiousity about the unlikely relationship between Frank Lampard and BBC presenter Christine Bleakley could also sell quite a few papers.
Inevitably Toni Terry after the extensive coverage of her husband's philandering will also be watched for signs of strain and any photo priced highly. Alex Curran however, may not be such a sensible punt if rumours that Steven Gerrard has banned her from the early stages of the competition are true, although if England do progress to the latter stages and her husband is Captain Alex will be watched in the stadium like a hawk.
Odds plus a host of Novelty Betting Opportunities courtesy of Paddy Power
Victoria Beckham 6/4
Abi Clancy 5/2
Cheryl Cole 3/1
Coleen Rooney 6/1
Christine Bleakley 10/1
Toni Terry 12/1
Alex Curran 16/1
Carly Zucker 18/1
Vanessa Perroncel; 20/1
Posted: Thursday, 4th March 2010
Author: Suzi Flute
Tags: sports novelties, abi clancy, wayne rooney, alex curran, paddypower,
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